Hire a web designer or DIY?

February, 2023

Having a website is crucial for businesses and individuals alike. It's a digital representation of your brand and is a valuable asset in reaching your audience. However, designing a website can be a daunting task, especially if you're not familiar with web design. Many people turn to website builders like Squarespace, thinking they can easily create a professional-looking website. However, the truth is that website builders are not as easy as they seem. In this blog post, I explore the advantages of using a web designer instead of trying to design your own website using a website builder.


One of the biggest advantages of using a web designer is customisation. A web designer can create a website tailored specifically to your needs. They'll take the time to understand your brand and create a website that reflects your unique style and message. Website builders offer pre-designed templates, which limits your ability to customise your website. With a web designer, you have the flexibility to create a website that stands out and meets your specific requirements.


A website designed by a professional web designer exudes professionalism. A well-designed website can help establish your brand as credible and trustworthy. DIY website builders may offer some professional-looking templates, but they can't compare to the expertise of a professional web designer. A web designer will ensure that your website looks polished and, crucially, performs well.

User Experience

A web designer will prioritise user experience when designing your website. They'll create a website that's easy to navigate and user-friendly. Website builders can offer some features to enhance user experience, but they're limited to the options provided. A web designer has the expertise to create a website that's not only aesthetically pleasing but also easy to use. This guarantees a frustration-free experience for your users, making them more likely to stay on your site.

Search Engine Optimiszation (SEO)

SEO is critical for your website's success. A web designer will design your website with SEO in mind. They'll ensure that your website is optimised for search engines, making it easier for potential customers to find you online. Optimising page titles and meta descriptions, for example. Some DIY website builders offer basic SEO features, but they can't compare to the expertise of a professional web designer.


Designing a website takes time, and it's a process that can be frustrating if you're not familiar with web design. Website builders like Squarespace offer a quick and easy solution, but it can take a significant amount of time to create a website that looks professional and functions well. A web designer can save you time by designing a website quickly and efficiently.

In conclusion, using a website builder may seem like an easy solution for designing a website, but they have limitations. A web designer can offer customisation, professionalism, user experience, SEO expertise, and save you time. Hiring a web designer may require a bit more investment, but the results are well worth it.