Why choose a freelance web designer?

February, 2023

In today's world, having a strong online presence is crucial for the success of any business. A well-designed website can help your brand stand out in a crowded market, attract new customers, and increase your bottom line. But when it comes to hiring a web designer, should you choose a big design agency or a local freelance web designer? In this blog post, I'll explore the advantages of choosing a freelancer.

Personalised Service

One of the main advantages of hiring a freelance web designer is the personalised service you'll receive. A freelancer will work closely with you to understand your unique business needs, goals, and objectives. They will take the time to get to know your brand, your audience, and your competition, and use that knowledge to create a customised website that represents your brand and resonates with your target audience.

On the other hand, a big design agency may have a standardised process for creating websites that doesn't take into account your individual needs. You may be just one of many clients they are juggling, and it can be difficult to get the personalised attention you need.


Working with a freelance web designer can be a cost-effective option for businesses of all sizes. Freelancers typically have lower overhead costs than big design agencies, which means they can offer their services at a more affordable price. They also often have more flexibility in terms of pricing and payment options, and can work with you to find a solution that fits within your budget.

Additionally, most freelancers are able to work remotely, so you won't have to pay for their office space, equipment, or other overhead expenses that come with a traditional office. This means you can get high-quality web design services at a fraction of the cost of working with a big design agency.

Quick Turnaround Time

When it comes to web design, time is of the essence. A well-designed website can take weeks or even months to complete, depending on the complexity of the project. But working with a local freelance web designer can help speed up the process.

Freelancers often have a more flexible schedule than big design agencies, which means they can work on your project more quickly. They also have fewer clients to juggle, which means they can give your project the attention it deserves and complete it in a timely manner.

Better Communication

Communication is key when it comes to web design. You need to be able to communicate your needs and preferences clearly to your web designer, and they need to be able to provide feedback and updates throughout the process. Working with a freelance web designer can help ensure that communication is clear and effective.

Freelancers often work one-on-one with their clients, which means they can provide more personalised communication. They are also more accessible than big design agencies, which may have layers of bureaucracy and management that can slow down communication. With a freelance web designer, you can expect regular check-ins, updates, and feedback throughout the web design process.


In conclusion, choosing a freelance web designer can offer a range of advantages over a big design agency. From personalised service and cost-effectiveness to quick turnaround time and better communication, a local freelancer can help you create a high-quality website that represents your brand and helps you stand out in a crowded market. So, the next time you need a website designed, consider working with a freelancer for the best results.